Eurimark is helping us for fast trademark registration; we benefit from a 24/7 service to answer our clients' most urgent requests. We appreciate the number of countries covered by the system that allows us to centralize for a single project all the registrations with only one contact.
Eurimark est le système le plus intelligent pour effectuer une recherche globale concernant la protection d'un nom de marque en Europe.
Prior Trademark similarity
How can I determine if a prior trademark may constitute an obstacle?
The main test for determining the similarity between two trademarks is to see if your trademark is likely to cause confusion among consumers so that they might assume that the two suppliers of products or services are one and the same company. For example, it would be confusing to have a software company called "Micrasoft" because there is already a software company called "Microsoft."
We can conduct such analysis of the trademark(s) revealed by your search, should you prefer to obtain a professional appreciation of the risks.