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How can I determine if a prior trademark may constitute an obstacle?
The main test for determining the similarity between two trademarks is to see if your proposed trademark is likely to cause confusion among consumers so that they might mistake the two suppliers of products or services for each other. For example, it would be confusing to have a software company called "Micrasoft" because there is already a software company called "Microsoft."
We can conduct this analysis of the trademark(s) revealed by your search, should you prefer to obtain a professional appreciation of the risks.
Trademark Search - Frequently Asked Questions
- Is it advisable to conduct a search before I apply to register a trademark?
- What is a Comprehensive Trademark Search?
- Does a Trademark Search tell me definitively if a mark is available?
- What type of information will I receive when I perform a trademark search?
- What are copies of the cited trademarks?
- How can I determine if a prior trademark may constitute an obstacle?
- What is a trademark search analysis?
- What are pending marks or applications?
- What are abandoned marks?
- What are dead marks?
- What are live marks?
- Is a business name the same as a trademark?